Supported by SIBUR, Tobolsk to host Fantastic Plastic, an exhibition by Moscow’s Design Museum
12 october 2021
SIBUR and the Moscow Design Museum are opening an eco-design exhibition called Fantastic Plastic to be housed at Tobolsk’s Center for Creative Initiatives. The exhibition starts on October 14 and will run through November 18, 2021.
The opening ceremony and a curator-guided tour led by Olga Druzhinina, Deputy Director for Research at the Moscow Design Museum, will begin at 18:00 on October 14, 2021.
Admission to the exhibition and all associated events is free.
Curators: Olga Druzhinina, Deputy Director for Research at the Moscow Design Museum; Alexandra Sankova, Founder and Director of the Moscow Design Museum.
Exhibition design by Stepan Lukyanov, Art Director of the Moscow Design Museum.
The exhibition will feature works of art by more than 40 foreign and Russian designers and design studios. These include both implemented projects and experimental ideas for using recycled plastic featuring objects and photos of objects made of recycled plastic. All these projects, despite their diversity in scale, technique and function, have one thing in common: their authors treat recycled plastic as an ideal medium that is easy to work with and offers unlimited opportunities for materializing one’s creative plans.
The thing that harms the environment most is not the use of plastic as such, but rather its improper disposal although plastics have the potential of being 100 percent recyclable and reusable, either once or recurrently. However, only 9 percent of the 6 billion tons of plastics that mankind has produced have been recycled. Disposable tableware, packaging, bottles, any plastic items that have reached the end of their useful life end up being dumped into the environment. This is known as plastic pollution, something that can be combatted, including through such means as design.
The design community is becoming increasingly more involved in addressing environmental challenges. Greater numbers of designers all over the world are beginning to treat recycled plastic as their medium. Many of them are convinced that it will become the main material of the 21st century.
The ambition of the Fantastic Plastic exhibition is to educate people about the opportunities that recycling and reuse of this material offer, by citing examples from the international and domestic experience. The various items presented at the exhibition, from jewelry, clothing, footwear, and to art installations, can bring about change in the public’s attitude to plastic and its recycling.
The Fantastic Plastic exhibition is a project that is at the intersection of ecology and culture, two of the important areas of social investment for SIBUR. This symbiosis allows us to achieve two goals. On the one hand, we use art as one of the most effective communication channels available today to not only inform our audience about the use of plastic, but also to drive home the idea that anyone can make a contribution to saving the planet. And, on the other hand, we develop Tobolsk’s potential as Siberia’s cultural center by making it home to an exhibition that has already garnered recognition and appreciation from viewers both in Russia and abroad, Elena Belskaya, Head of Department for Government Relations and Social and Economic Projects at ZapSibNeftekhim, noted.
An important part of the exhibition is its educational program intended for the general public and for specialists. The first lecture by Olga Druzhinina titled Design as a way of creating an object-spatial environment will be held on October 15 at 17:00. Admission to the lecture is free. To sign up for the lecture, visit https://moscow-design-museum.timepad.ru/event/1810502/
Registration for the exhibition’s opening and the guided tour are available at:
https://moscow-design-museum.timepad.ru/event/1810422/
An audio guide and a brochure have been produced in advance of the exhibition’s opening.
Organizers: Moscow Design Museum
General sponsor: SIBUR, as part of its Formula for Good Deeds social investment program
The event is supported by: Tobolsk City Administration
Address: 1 Chelyuskintsev St., Tobolsk, Alyabyev Children's School of Arts
Exhibition dates: October 14 through November 18, 2021
Hours: Mon-Sat – from 10:00 to 20:00, Sun is a day off