Array ( [ID] => 531 [TIMESTAMP_X] => 2021-03-11 15:07:42 [IBLOCK_ID] => 5 [NAME] => Текст новости EN [ACTIVE] => Y [SORT] => 500 [CODE] => DESCRIPTION_EN [DEFAULT_VALUE] => Array ( [TEXT] => [TYPE] => HTML ) [PROPERTY_TYPE] => S [ROW_COUNT] => 1 [COL_COUNT] => 30 [LIST_TYPE] => L [MULTIPLE] => N [XML_ID] => [FILE_TYPE] => [MULTIPLE_CNT] => 5 [TMP_ID] => [LINK_IBLOCK_ID] => 0 [WITH_DESCRIPTION] => N [SEARCHABLE] => N [FILTRABLE] => N [IS_REQUIRED] => N [VERSION] => 2 [USER_TYPE] => HTML [USER_TYPE_SETTINGS] => Array ( [height] => 200 ) [HINT] => [VALUE] => Array ( [TEXT] => <p> <span style="color: windowtext;">On September 7, the Russian Urban Trail Series (RUTS) launched one of its races on the grounds of Tver's City Garden. This was the first time an event of this kind has been held in the capital of the Upper Volga region.</span> </p> <p> <span style="color: windowtext;">What makes cultural RUTS races stand out is that participants get to run close to historical and cultural sights and landmarks of their city, including running through buildings of theaters, museums, universities, or through other public spaces. The format of the urban trail race is not about fixating on speedy running; one can run along their route at a convenient pace, or, alternatively, the route can even be covered by walking. If they choose so, racers can bring along their children to take part in the run or even run with their dogs.</span> </p> <p> <span style="color: windowtext;">The RUTS race start and finish line were located inside the city’s Garden.</span> </p> <p> <b></b> </p> <p> <b><span style="color: windowtext;">Natalia Bocharova, Director of the Russian Urban Trail Series:</span></b> <br> <i><span style="color: windowtext;">"In picking cities for our upcoming RUTS runs, we take into account several factors that we find important, including the place’s cultural and historical heritage, and how busy its urban life is. In that sense, Tver is a true find, an ancient city with a unique history and well-preserved architecture dating back to the 18th through the 20th centuries. And, judging by our run's participants, people here are ready to embrace vibrant sporting events. We are particularly pleased by the fact that RUTS’ final event of the season took place here in Tver. We strove to make this race truly family-friendly and festive in spirit. I hope that all participants not only enjoyed our choice of locations they visited along the route but also the party we threw at the RUTS picnic."</span></i> </p> <p> <span style="color: windowtext;">The route of Tver’s first cultural race passed through the city's historic center. Enrollees could choose between one of the two distances: a longer loop of approximately 10 km in length and a shorter loop of approximately 5 km. As part of the race, the racers ran through the <i>Rails</i> Contemporary Culture Center, the Iskra Photography Museum, the Tver Gorky Library, and the Tver Local History Museum, in affirmation of the RUTS’ motto: "We run where no one has run before."</span> </p> <p> <span style="color: windowtext;">In the course the race, all runners could avail themselves of an opportunity to use an audio guide narrating the history of Tver and describing the landmarks encountered along the route. The audio guide for the RUTS race had been custom-made by Alina Sergeyeva, a tour guide and an expert on Tver's history. She also gave it her voice, alongside the voice of Dmitry Gerasimov, a local sportscaster.</span> </p> <p> <span style="color: windowtext;">At the finishing line, each runner received a special medal made out of concrete. This year’s medal was shaped like a window frame of prefab apartment block —one of the most recognizable elements of Russian architecture. The run was followed by a RUTS picnic that marked the end not only of the Tver race but also of the entire 2025 urban trail season.</span> </p> <p> <span style="color: windowtext;">In all, more 300 contestants took part in the cultural RUTS run in Tver.</span> </p> <p> <span style="color: windowtext;">The cultural RUTS run is a part of SIBUR's <i>Formula for Good Deeds</i> social investment program. The program was </span><span style="color: windowtext;">launched on February 1, 2016 in all key cities where the company operates. It is being implemented across seven focus areas covering all essential social sector domains: urban development, education and science, sports and healthy living, environmental protection, culture, inclusion, and volunteering. Further information about the program is available on the program’s website at </span><a href="http://www.formula-hd.ru/">www.formula-hd.ru</a><span style="color: windowtext;">.</span> </p> <p> <b><i><span style="color: windowtext;">Background:</span></i></b> </p> <p> <i><span style="color: windowtext;">The RUTS project has been run by the Rating/Sport agency since 2022. 2022 was the year when the project’s very first events were held in Nizhny Novgorod and Kaliningrad. In 2023, the program expanded to include five Russian cities: Kaliningrad, Nizhny Novgorod, Kazan, Yekaterinburg, and Yaroslavl. In 2024, the RUTS’s geography grew to cover seven cities: Kaliningrad, Nizhny Novgorod, Tomsk, Tobolsk, Perm, Vladimir, and Ufa. In 2025, RUTS races were held in Perm and Nizhny Novgorod. In addition, a series of cultural runs were held for the first time in smaller towns of Nizhegorodskaya Oblast including Dzerzhinsk, Vyksa, and Arzamas. After that, the RUTS program traveled to Tobolsk, Vladimir, and Tver.</span></i> </p> <p> <i><span style="color: windowtext;">In November 2024, the RUTS project won silver in the Best Sports Tourism Event category at the Russia Event Awards.</span></i> </p> [TYPE] => HTML ) [DESCRIPTION] => [~VALUE] => Array ( [TEXT] =>

On September 7, the Russian Urban Trail Series (RUTS) launched one of its races on the grounds of Tver's City Garden. This was the first time an event of this kind has been held in the capital of the Upper Volga region.

What makes cultural RUTS races stand out is that participants get to run close to historical and cultural sights and landmarks of their city, including running through buildings of theaters, museums, universities, or through other public spaces. The format of the urban trail race is not about fixating on speedy running; one can run along their route at a convenient pace, or, alternatively, the route can even be covered by walking. If they choose so, racers can bring along their children to take part in the run or even run with their dogs.

The RUTS race start and finish line were located inside the city’s Garden.

Natalia Bocharova, Director of the Russian Urban Trail Series:
"In picking cities for our upcoming RUTS runs, we take into account several factors that we find important, including the place’s cultural and historical heritage, and how busy its urban life is. In that sense, Tver is a true find, an ancient city with a unique history and well-preserved architecture dating back to the 18th through the 20th centuries. And, judging by our run's participants, people here are ready to embrace vibrant sporting events. We are particularly pleased by the fact that RUTS’ final event of the season took place here in Tver. We strove to make this race truly family-friendly and festive in spirit. I hope that all participants not only enjoyed our choice of locations they visited along the route but also the party we threw at the RUTS picnic."

The route of Tver’s first cultural race passed through the city's historic center. Enrollees could choose between one of the two distances: a longer loop of approximately 10 km in length and a shorter loop of approximately 5 km. As part of the race, the racers ran through the Rails Contemporary Culture Center, the Iskra Photography Museum, the Tver Gorky Library, and the Tver Local History Museum, in affirmation of the RUTS’ motto: "We run where no one has run before."

In the course the race, all runners could avail themselves of an opportunity to use an audio guide narrating the history of Tver and describing the landmarks encountered along the route. The audio guide for the RUTS race had been custom-made by Alina Sergeyeva, a tour guide and an expert on Tver's history. She also gave it her voice, alongside the voice of Dmitry Gerasimov, a local sportscaster.

At the finishing line, each runner received a special medal made out of concrete. This year’s medal was shaped like a window frame of prefab apartment block —one of the most recognizable elements of Russian architecture. The run was followed by a RUTS picnic that marked the end not only of the Tver race but also of the entire 2025 urban trail season.

In all, more 300 contestants took part in the cultural RUTS run in Tver.

The cultural RUTS run is a part of SIBUR's Formula for Good Deeds social investment program. The program was launched on February 1, 2016 in all key cities where the company operates. It is being implemented across seven focus areas covering all essential social sector domains: urban development, education and science, sports and healthy living, environmental protection, culture, inclusion, and volunteering. Further information about the program is available on the program’s website at www.formula-hd.ru.

Background:

The RUTS project has been run by the Rating/Sport agency since 2022. 2022 was the year when the project’s very first events were held in Nizhny Novgorod and Kaliningrad. In 2023, the program expanded to include five Russian cities: Kaliningrad, Nizhny Novgorod, Kazan, Yekaterinburg, and Yaroslavl. In 2024, the RUTS’s geography grew to cover seven cities: Kaliningrad, Nizhny Novgorod, Tomsk, Tobolsk, Perm, Vladimir, and Ufa. In 2025, RUTS races were held in Perm and Nizhny Novgorod. In addition, a series of cultural runs were held for the first time in smaller towns of Nizhegorodskaya Oblast including Dzerzhinsk, Vyksa, and Arzamas. After that, the RUTS program traveled to Tobolsk, Vladimir, and Tver.

In November 2024, the RUTS project won silver in the Best Sports Tourism Event category at the Russia Event Awards.

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On September 7, the Russian Urban Trail Series (RUTS) launched one of its races on the grounds of Tver's City Garden. This was the first time an event of this kind has been held in the capital of the Upper Volga region.

What makes cultural RUTS races stand out is that participants get to run close to historical and cultural sights and landmarks of their city, including running through buildings of theaters, museums, universities, or through other public spaces. The format of the urban trail race is not about fixating on speedy running; one can run along their route at a convenient pace, or, alternatively, the route can even be covered by walking. If they choose so, racers can bring along their children to take part in the run or even run with their dogs.

The RUTS race start and finish line were located inside the city’s Garden.

Natalia Bocharova, Director of the Russian Urban Trail Series:
"In picking cities for our upcoming RUTS runs, we take into account several factors that we find important, including the place’s cultural and historical heritage, and how busy its urban life is. In that sense, Tver is a true find, an ancient city with a unique history and well-preserved architecture dating back to the 18th through the 20th centuries. And, judging by our run's participants, people here are ready to embrace vibrant sporting events. We are particularly pleased by the fact that RUTS’ final event of the season took place here in Tver. We strove to make this race truly family-friendly and festive in spirit. I hope that all participants not only enjoyed our choice of locations they visited along the route but also the party we threw at the RUTS picnic."

The route of Tver’s first cultural race passed through the city's historic center. Enrollees could choose between one of the two distances: a longer loop of approximately 10 km in length and a shorter loop of approximately 5 km. As part of the race, the racers ran through the Rails Contemporary Culture Center, the Iskra Photography Museum, the Tver Gorky Library, and the Tver Local History Museum, in affirmation of the RUTS’ motto: "We run where no one has run before."

In the course the race, all runners could avail themselves of an opportunity to use an audio guide narrating the history of Tver and describing the landmarks encountered along the route. The audio guide for the RUTS race had been custom-made by Alina Sergeyeva, a tour guide and an expert on Tver's history. She also gave it her voice, alongside the voice of Dmitry Gerasimov, a local sportscaster.

At the finishing line, each runner received a special medal made out of concrete. This year’s medal was shaped like a window frame of prefab apartment block —one of the most recognizable elements of Russian architecture. The run was followed by a RUTS picnic that marked the end not only of the Tver race but also of the entire 2025 urban trail season.

In all, more 300 contestants took part in the cultural RUTS run in Tver.

The cultural RUTS run is a part of SIBUR's Formula for Good Deeds social investment program. The program was launched on February 1, 2016 in all key cities where the company operates. It is being implemented across seven focus areas covering all essential social sector domains: urban development, education and science, sports and healthy living, environmental protection, culture, inclusion, and volunteering. Further information about the program is available on the program’s website at www.formula-hd.ru.

Background:

The RUTS project has been run by the Rating/Sport agency since 2022. 2022 was the year when the project’s very first events were held in Nizhny Novgorod and Kaliningrad. In 2023, the program expanded to include five Russian cities: Kaliningrad, Nizhny Novgorod, Kazan, Yekaterinburg, and Yaroslavl. In 2024, the RUTS’s geography grew to cover seven cities: Kaliningrad, Nizhny Novgorod, Tomsk, Tobolsk, Perm, Vladimir, and Ufa. In 2025, RUTS races were held in Perm and Nizhny Novgorod. In addition, a series of cultural runs were held for the first time in smaller towns of Nizhegorodskaya Oblast including Dzerzhinsk, Vyksa, and Arzamas. After that, the RUTS program traveled to Tobolsk, Vladimir, and Tver.

In November 2024, the RUTS project won silver in the Best Sports Tourism Event category at the Russia Event Awards.

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